Franchise Council of Australia's National Franchise Conference 2025
Unlock the Future of Franchise Growth
We’re excited to return as a major sponsor of the National Franchise Convention. Catch us at the event where we’ll be unpacking the future of B2C and B2B franchise marketing—and book a time with our team to explore how we can support your growth.
Register Now
Franchise Growth Conference
- 192 Wellington Parade, East Melbourne VIC 3002
- October 19, 20, 21- 2025
Franchise Growth Has Never Been More Challenging
B2C and B2B franchise marketing in 2025 face unprecedented headwinds. The reality: running a profitable, scalable franchise brand has become significantly more challenging.
- Rising marketing costs and declining ROI
- Difficulty attracting qualified franchisees
- Inconsistent digital presence across locations
- Limited visibility into what’s actually working
These challenges are holding back franchise brands from achieving their full potential.
Our Point of View
How TFM Digital Helps
Franchises Scale
At TFM Digital, we turn franchise marketing into a repeatable engine that delivers more qualified leads, lower cost per acquisition, and higher same-store sales—location by location.
With us, growth isn’t
guesswork—it’s a strategy.
Multi-Location Marketing
Drive leads and visibility across every franchise location
Franchise Lead Generation
Attract the right franchisee partners with precision targeting
Digital Consistency
Unified branding and campaigns that work at scale
Performance Tracking
Transparent reporting so you know exactly what’s driving results
Trusted by Growing Franchise Brands
Franchise brands across industries partner with TFM Digital to unlock real, measurable results.
Spots are limited → Reserve yours today.
Let’s Talk About Your Franchise Growth
We’ll be at National Franchise Conference 2025 and would love to connect. Book a 15-minute strategy meeting with our team and walk away with practical insights on how to scale your franchise.
Don’t Leave Franchise Growth to Chance
The future of your franchise starts with the right strategy. Schedule your meeting with TFM Digital and get actionable advice tailored to your business.
FAQs
Franchise marketing has never been so complicated. The cost of acquiring both customers and franchisees is rising. Add to this franchise brands trying to juggle national campaigns representing brand values and local area marketing aimed at capturing customers’ attention simultaneously. The struggle to balance B2C growth and B2B recruitment is apparent.
As Australia’s fastest-growing franchise marketing agency, TFM Digital partners with some of the country’s leading franchise networks. We’ll be sponsoring and in attendance at the National franchise convention, speaking on remedies for modern franchise marketing struggles. Such as, how to create a balance between national B2C campaigns and local franchisee marketing. Implementation of practical strategies that drive network growth and B2B franchise recruitment. Explanations of the future of omnichannel, data-driven franchise marketing.
Recognised on the Australian Financial Review Fast 100 List in 2024 and a proud major sponsor of the Franchise Council of Australia (FCA) and the Franchise Management Forum (FMM). TFM recognizes that our deep expertise shines through our partnerships with recognizable franchise brands across retail, fitness, food, health, and services. Generating client results such as an average of 230 leads per month for Franchise Recruitment, resulting in franchise network growth of 3650%. Whilst another client had to onboard a new Franchise Sales Consultant to keep up with demands. These results speak for themselves and have earnt us our position as an industry leader, members of the Independent Media Agencies of Australia (IMAA) and approved supplier under Local Buy. Unlike traditional agencies, we’re also franchise operators ourselves. Meaning we understand the real challenges franchisees face and how to bridge the gap between head office and local.
