If you’re an aspiring franchise owner in Melbourne looking to expand your business, you could not have come to a better place. TFM.Digital boasts helping over 90 brick-and-mortar stores open throughout Australia.
Whether you’re in the fledgling stages of creating campaigns to capture suitable leads, need assistance classifying viable franchisee candidates in your CRM, or need help researching and implementing personalised ad campaigns for each of your franchise locations—TFM.Digital is here to help. Thanks to or wealth of data-tracking services, our vast collection of advertising platforms, and our meticulously tested advertising strategies, we are one of the best agencies on the market.
Read ahead to learn how we help Melbourne franchise businesses across every stage of their franchise journey.
The first step for launching a franchise is finding the right people to manage your location. These people need to have the right work ethnic, sense of responsibility, and compatible values you wish to represent your brand.
Other marketing agencies launch wide campaigns that don’t target specific people and cast a wide net over multiple unrelated demographics. Not us. We at TFM.Digital specifically target the exact leads you want managing your franchise businesses. Our campaigns are also built to brief, which means we don’t start advertising until we have a crystal clear understanding of the kind of people you want opening and managing franchise locations.
Our franchise marketing services are here to help all kinds of Melbourne businesses, no matter their industry or size. By working with us, we can draw in high-quality leads that will successfully manage your franchise and turn your brand into a household name.
Get in touch with us today and our experienced team will help you expand your product offering beyond just Meta and Google.
If you’re a Melbourne business that already has a variety of franchise locations, there’s still highly effective services we can offer you. Our research shows that marketing campaigns aren’t a one-size-fits-all affair that can be smacked onto different franchise locations. Each campaign needs to take the franchise location’s suburb, audience demographics, consumer behaviours and, well, location into account when creating a campaign.
By building local activation campaigns, we tailor our messaging to the exact radius of your franchise location. We do this by examining audiences local to each franchise location, study their media habits, and launch campaigns in places where your potential customers are most likely to actually see them. Taking these steps results in effective, data-driven media campaigns, meaning more customers and clients visiting your franchise stores.
As a leading franchise agency, we don’t just create one campaign for our clients and call it a day. The foundation of our marketing strategy is built around continued improvement. We don’t just repeat, we refine. When we finish a campaign, we carefully examine and evaluate its performance, and then use that data to create an improved campaign. That means the more you work with us, the better results you’ll achieve.
Melbourne businesses can rest assured that TFM.Digital will use every tool at our disposal to ensure your business flourishes. We are transparent, communicative, and dedicated to showing you the real numbers and the exact strategies we plan on using to improve your franchise marketing.
We’re a small team that serves big brands. Having helped dozens of franchise businesses, we have a vast amount of experience, and aren’t satisfied until our clients succeed.
Here are just a few of the services your business can enjoy working with us.
When you work with TFM.Digital, you will have extensive access to nearly any marketing platform you can imagine. We can host ads on YouTube and BVOD, display ads on mobile and desktop, and create ad campaigns within Meta and Google. We’re also no stranger to traditional media like TV, radio, and OOH advertising such as print and electronic billboards and screens. In short, our wide range of marketing avenues means we can reach leads and customers with diverse media habits.
One of the biggest benefits clients claim when they work with TFM.Digital is access to live dashboards. These dashboards display real-time updates on the performance of their marketing campaigns across different marketing channels. Hosted on unique software from Whatagraph, we measure a variety of stats that are tailored towards the goals of your campaign. The dashboard dispenses up-to-date numbers on things like total leads acquired, click-through rates and top-performing ads. This data gives you specific, insightful results on your campaign's performance, and is an example of the kind of numbers TFM.Digital regularly crunches in order to create the best campaign results for your business.
Tell us if this sounds familiar. You’ve had a successful advertising campaign and have a large amount of leads, but you don’t have the faintest idea of where to begin with interviews, let alone knowing who would be the best fit for the role. Don’t stress—TFM.Nurture is here to help. Through our specialised lead-nurturing service,we reach out to each lead, speak to them, vet them, and filter only the highest-quality leads to have appointments with you. If you’re interested, you can learn more about TFM.Nurture here.
We run programmatic ads for you as if we were part of your in-house team despite being a separate entity. Once you bring in a client, you gather information about them and their goals, then brief us on those details. From that information, we then develop and launch programmatic advertising campaigns. We give you reports on how the campaigns performed, which you can then pass on to your clients. The more your client chooses to continue with programmatic strategies, the more we will adjust our strategies based on the gathered data to ensure your clients’ success!
We offer a large variety of programmatic technology and marketing services that can be tailored to your clients’ campaigns such as Connected TV, Digital Audio, Digital Billboards, and much more. If you want to know about the extent of our platforms, you’re welcome to contact us and find out more.
Certainly! We not only encourage it, but provide you with work, reports, and deliverables already prepared in your branding (logos, colour schemes, and messaging) so that the reports are indistinguishable from work done by your in-house team.
Yes! By working with us, we not only provide custom reports to you pre-styled to match your branding, but your clients will have access to live dashboards showing off real-time analytics on their campaign performance without knowing it’s a white-label service.
We make the process completely seamless by giving you exact information on how to communicate with your clients. While you remain the main point of contact with your client, our team provides updates, insights, and recommendations to you about how the programmatic campaigns are performing. We offer training explaining the tech around programmatic advertising, as well as continued support on how to speak to your clients about these advertising services as if they were your own.
TFM Digital’s experienced programmatic traders blend expertise with innovative approaches to deliver measurable results. Stay ahead of the competition with TFM Digital.
TFM are a fantastic partner to work with. Their creative, yet results-driven mindset ensures we always deliver amazing results for clients. The team are very friendly and approachable, I thoroughly enjoy working with Taylor and his team!
– Georgia McCarthy
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About Us
TFM Digital is located on land belonging to the Awabakal people and we recognise their connection to country. Sovereignty was never ceded. Always was, always will be Aboriginal land.
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