Australia's Leading Marketing Agency
We assist retail brands in enhancing sales, fostering loyalty, and establishing a distinctive online presence through modern purchasing tactics and practices.
In the current retail marketplace that is flooded with choices, attention is extremely valuable. Customers are buying when clicking and scrolling on various platforms before making a purchase; your digital presence needs to be present on all of them. TFM Digital’s digital marketing for retail allows brands to execute strategies that build brand awareness, convert clicks into customers, and retain them.
Our digital marketing strategies combine compelling storytelling with effective data analytics. TFM Digital will help you better connect, engage, and convert your ideal customers regardless of the retail model: e-commerce or multi-location stores.
Today’s retail customer journey is complex, but with the right data, it can be predictable. TFM Digital uses leading data-driven audience targeting to reach customers and engage them when they are most likely to purchase. From SEO and Google Ads to paid advertising on social media, every element of your strategy is focused on intent.
Our remarketing programs allow you to return to customers who did not make a purchase. Meanwhile, our content strategy keeps your brand top of mind. With TFM, your campaigns evolve with the way your customers engage, assuring you are visible and converting consistently.
Whether your audience is on IG, Google, or TikTok, your brand should look and sound the same everywhere. We create integrated campaigns that uphold brand integrity while optimising performance in each format.
The design team and the messaging team work together to ensure that every customer interaction with your brand is designed around a frictionless experience. With the optimal combination of creativity and strategy in place, it encourages your customers to be loyal to your brand the next time they see it.
Testimonials
Increase in total purchase value in one month
Increase in ROAS after reallocating budget
By transitioning from a budget that was mostly Meta-driven (95% Meta / 5% Programmatic) to a more equitable omni-channel strategy (75% Meta / 25% Programmatic), we achieved:
Purchase value more than tripled ($250k → $772k)
Purchases were more than doubled (166 → 505)
ROAS was increased by 130%
Spending less on Meta (and more on programmatic channels like display and YouTube) generated more sales, better reach, and improved efficiency.
Programmatic Marketing – Eureka
At TFM Digital, we understand retail is about visibility, timing, and trust. We leverage creative advertising with performance measures to formulate strategies that aid conversion and loyalty. Our retail clients are provided insights into consistency in storytelling, technology, and data, allowing customers to connect meaningfully with their brand beyond checkout.
We don’t disappear post-launch. Our team reviews campaign performance continuously, provides transparent reporting on each campaign, and evolves the marketing alongside your business.
We run campaigns on every major platform: Google, Meta, TikTok, and so on. Regardless of where customers want to shop, we put your brand in front of them on their platforms of choice.
Whether it is product performance, audience trends, etc. We depend on data to investigate and take action to continuously improve and drive growth for you.
We optimise your online store for speed, design, and conversions, integrating analytics to even measure ROI across the entire customer journey.
Yes, our strategies are agile in being able to engage and capture both e-commerce and local store campaigns, depending on where you are driving traffic and conversion.
With emphasis on return on investment, customer acquisition costs, and repeat purchase rate. The campaigns drive constant profit for your brand.
Yes, our team will build the campaign around your retail calendar or wider sales calendar and build open visibility during those critical sales periods.
We don’t just generate leads, we convert them. With a relentless focus on quality and efficiency, our expert team delivers data-driven results that fuel your business growth.
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Brisbane Office
344 Queen Street,
Brisbane 4000
Sydney Office
suite 5/13-29 Nichols St
Surry Hills NSW
Melbourne Office
11 Wilson Street,
South Yarra, VIC 3141
TFM Digital is located on land belonging to the Awabakal people and we recognise their connection to country. Sovereignty was never ceded. Always was, always will be Aboriginal land.
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